Don’t call it a Comeback… Story

The “Come Home Louisiana” campaign fed a larger purpose, driving traffic to the Louisiana Job Connection website. Along with Louisiana Economic Development, Covalent Logic, and BBR Creative we produced 20 assets. Ten comeback stories of Louisiana natives who found the job they wanted, in the place they love. And ten 30 second short-form versions for YouTube pre-roll.

Category:
Docu-Style Advertising
Agencies:
Covalent Logic, BBR Creative
Senior Director of Marketing & Communications:
Lori Melancon
Producers:
Tommy Talley, Jordan Lewis
Creative Director:
Cathi Pavi
Directors:
Dan Jones, Fred Mince, Jordan Lewis

DP:
Dan Jones, Fred Mince, David Reece Jr.
Editor:
Josh Carley, Dan Jones